Here are some tips for writing an application that is clear, compelling, and easy to evaluate (and approve!):
Stick with the format
Your application has a better chance at succeeding if it is easy to
read and follows the required format. Reviewers are accustomed to
finding information in specific sections of the application, so you must
organize your application to effortlessly guide reviewers through it.
This creates an efficient evaluation process and saves reviewers from
hunting for critical information.
Plan ahead
Before you start writing the application, think about the budget and
how it is related to your research plan. Remember that everything in the
budget must be justified by the work you've proposed to do. Be
realistic. Don't propose more work than can be reasonably done during
the proposed project period.
Make no assumptions
Include enough background information to enable an intelligent reader
to understand your proposed work. Although not a requirement for
assignment purposes, a cover letter can help the sponsor assign your
application for initial peer review.
Organize your thinking
Start with an outline following the suggested organization of the
application. Write one sentence summarizing the topic sentence of each
main section. Do the same for each main point in the outline.
Make the case
Capture the reviewers' attention by making the case for why the
sponsor should fund your research. Tell reviewers why testing your
hypothesis is worth their money, why you are the person to do it, and
how your institution can give you the support you'll need to get it
done.
Keep it simple
Make one point in each paragraph. This is key for readability. Keep
sentences to 20 words or less. Write simple, clear sentences. Use the
active, rather than passive, voice. For example, write "We will develop
an experiment," not "An experiment will be developed."
Be succinct
Use a clear and concise writing style so that a non-expert may
understand the proposed research. Often you will know much more on the
topic than the reviewer, so make your points as directly as possible.
Use basic English, avoiding jargon or excessive language. Spell out all
acronyms on first reference. Be consistent with terms, references, and
writing style.
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